One On One.
Interviews can be boring… especially to a thrill-seeking NBA fan.
So we had two NBA athletes play a game of one-on-one while interviewing each other.
The video earned over 2.3 million views on Instagram.
Small Business Saturday.
The quote “there are two sides to every story” is what makes Small Business Saturday work. To celebrate its 15th anniversary, we told stories about how just one purchase impacts shoppers, shop owners, and their communities.
White Gold
Launch.
How do you get screen-agers to care about a limited-edition credit card launch?
By creating a teaser trailer so satisfying, everyone and their grandmother would stop to see it.
This became the top-performing post in Amex's social history.
Coachella & Stagecoach.
You’re probably asking: How is a 175-year-old company supposed to know what a ‘Coachella’ is? Answer: By getting a 23-year-old to write about it.
Agency: Barbarian
CD: Lauren Geisler, Sarah Sharp,
ACD: Nancy Nyström, Zach McKinney
Copy + AD: (Me), Molly Ellenbogen
Producer: Nick Brenton
3D Animation: Jenny Jiang
Animator/Designer: Juan Mont